Apartment Guide

Privacy Policy

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ApartmentGuide.com is a technology platform owned and operated by Consumer Source Holdings LLC, a subsidiary of RentPath, LLC (“RentPath”). The rental advertisements and related services accessed on ApartmentGuide.com or through its tools, applications or services are procured and provided by RentPath and its subsidiaries and affiliates (collectively, “Apartment Guide” or “we”, “our” or “us”).

1. Scope.

This Privacy Policy describes how we handle your information (personal or non-personal) on the Apartment Guide.com website (the “Website”), the Apartment Guide mobile applications (collectively, the “App”), and on other related sites, tools, applications, or services (collectively and including the Website and the App, the “Sites”). By using the Sites, you expressly consent to our collection, storage, use and disclosure of your information as described in this Privacy Policy, including its transfer to and storage on our servers in the United States or elsewhere in the world where RentPath has facilities.

2. Collection.

When using our Sites, we will collect and store your information. In most cases, the information we hold about you is collected through the Sites, but we may also collect information from private-label, co-branded and affiliate websites and/or from third parties with whom we have entered into an arrangement for such collection, or from their respective tools, applications or services (“Other Sites”). We may also collect information about you from other means and sources as described herein. Accordingly, our privacy policy may apply to you even if you do not submit information to us through the Sites. Depending on the services you use, we may collect and store the following information:

  • personal and contact information such as name, email address, postal address, and telephone number;
  • move-in date and demographic information such as location, gender, age, marital status, occupation, the type of device through which you access the Sites, and other similar information;
  • self-reported income and/or credit score information;
  • financial information such as credit card or bank account numbers;
  • logs, contact information and other information about communications between past, present or potential renters and past, present or potential properties using our or our affiliated companies’ communications tools (see Section 5. Communications and Communication Tools; Property Contact Forms below);
  • information automatically collected by web beacons and cookies on the devices you use to access the Sites (i.e., computers and/or mobile devices, as well as internet browsers and other applications on a device that interacts with the internet);
  • information based on your interactions with the Sites or Other Sites and their advertising, such as search information, device sign-on data, statistics on page views, traffic to, from and within the Sites or Other Sites, ad data, IP address and standard web log information;
  • cross device data, which includes the collection of data from devices that are believed to be linked or related (based on statistical analysis);
  • device locations, including specific geographic locations, such as through GPS, Bluetooth, or WiFi signals; and
  • connection information such as the name of your mobile operator or ISP, browser type, language and time zone, mobile phone number and IP address.

If you contact us or a property via the phone numbers provided on the Sites, we may record the phone conversation and store a recording and transcription of such call.

In the event you close an account, we do retain personal information in order to comply with law, prevent fraud, resolve disputes, troubleshoot problems, assist with any investigations, enforce our Terms of Service, and for purposes otherwise permitted by law.

We may also collect information about your access device(s) to mitigate risk and for fraud prevention purposes.

3. Use.

We may use your personal and non-personal information to:

  • provide the services and customer support you request, including confirming emails related to Apartment Guide’s services, reminders and transactions;
  • contact and communicate with properties or us;
  • resolve disputes and troubleshoot problems;
  • customize your experience and otherwise measure and improve Apartment Guide’s services;
  • send you relevant residential real estate related listings via email, phone, text messaging or push notification on your phone;
  • deliver targeted marketing, service updates, and promotional offers;
  • connect you with third parties that provide products or services that may be relevant to you;
  • make payments to third parties through the Sites, should you choose to do so;
  • request your review of a property;
  • compare information for accuracy and verify it with third parties;
  • measure consumer interest in our products and services;
  • summarize your information (including personal information) that you provide to us or our affiliates;
  • help promote a safe service and detect and prevent error, fraud and other potentially prohibited or illegal activity;
  • enforce our agreements, terms, conditions, and policies, and send you notices and alerts;
  • provide services as otherwise described to you at the time of collection;
  • prepare aggregated data, including for general marketing and analytical purposes; and
  • learn more about you (including use of either non-personal or personal information to obtain personal or non-personal information, respectively, from third parties).

In addition, we may use cross device data to provide you with interest based advertising services and deliver tailored ads across multiple devices.

4. Disclosure.

We reserve the right to use and disclose in any manner, any non-personal, non-identifiable information, including in the form of aggregated data, that we collect by use of cookies and traffic data, or that you share with us through the Sites.

In addition, we may provide or share some or all of your personal information, including name and email addresses, to:

  • Law enforcement offices, third-party rights owners or others in the good faith belief that such disclosure is reasonably necessary to enforce our Terms of Service or Privacy Policy; respond to claims that an advertisement, posting or other content violates the rights of a third party; or protect the rights, property or personal safety of our users or the general public.
  • Third parties offering products or services that may be relevant to you, whose services you agree to use (e.g., online rent payment services), you have expressed an interest in or initiated contact with (e.g., through a property contact form), or with whom you have authorized us to share your personal information.
  • Service providers under contract who help with our business operations (such as fraud investigations, bill collection, invoicing, telecommunication and call monitoring services).
  • Another business entity should we plan to merge with, or sell substantially all our assets to that business entity.

Logs, recordings, and other information related to communication between you and third parties in connection with the services and/or other uses and purposes mentioned herein may be stored, maintained and/or divulged to those third parties by us on an individual basis or in the aggregate.

When you contact a property, they will store information about you, such as your name, email address, phone number, etc. We expect properties to use your information solely for the purpose of your interaction with them as a renter; however, we have no control over how a given property will use your information.

5. Communications and Communication Tools.

We communicate with users, and facilitate communications between users, in a variety of ways, including but not limited to:

Property Contact Forms. We make tools available that facilitate communications between renters and properties by phone, email or text. When these tools are used, we may collect certain information related to the communication, like email addresses, contact logs, calling number, call duration, contents of the email communication, and call recordings. We may share this information with properties so they can manage their communications with renters.

Send-to-a-Friend. If you use our Send-to-a-Friend or other email tools, we do not permanently store the email address you give us or use that email address for any marketing purpose. We do not rent or sell these email addresses.

Email preferences. We provide all users with the opportunity to opt out of receiving non-essential (promotional, marketing-related) communications from us. To remove your contact information from ApartmentGuide.com lists and newsletters, click on the “unsubscribe” link that is included at the bottom of any Apartment Guide email you receive.

6. Cookies.

We or our service providers may place cookies or web beacons on your device when you visit our Sites. We use permanent cookies to provide personalized features, such as automatically logging you into your personalized home page and to deliver customized services, content, and advertising. We use session cookies to monitor and improve the functionality and usability of the Sites. You can block our cookies by changing the settings on your browser (contact your ISP for help), but doing so may prevent us from delivering certain services to you.

We may use third-party advertising companies to serve ads on our and our advertising partners’ behalf. These companies may employ cookies and web beacons to deliver advertising and measure its effectiveness. Any information that these third parties collect via cookies and web beacons is completely anonymous.

7. Opting Out of Collection of Information by our Service Providers.

As noted above, we or our service providers (e.g., data management platforms, third-party ad servers, ad network providers, or third-party advertisers) may provide you with advertisements that you see on the Sites or other websites. To help deliver these advertisements and improve the overall consumer experience, we or our service providers may employ cookies, clear gifs, web beacons or similar technologies. These technologies may record your activity, and are helpful to understand what types of information or advertisements are most useful for a user. To learn more about your ability to opt out of certain of these technologies and for other information, please visit, the Digital Advertising Alliance and the Network Advertising Initiative.

8. Renters, Properties, External Websites and other Third Parties.

Except as otherwise expressly included herein, this Privacy Policy addresses only the use and disclosure of information we collect from you. If you disclose your information to others, whether they are renters, properties or other websites, different rules may apply to their use or disclosure of the information you disclose to them. We do not control the privacy policies of third parties. We encourage you to ask questions before you disclose your personal information to others.

The Sites have links to other websites that may collect personal information about you. We are not responsible for the privacy practices or the content of those linked websites.

9. Account Protection.

Your password is the key to your account. Use unique numbers, letters and special characters, and do not disclose your ApartmentGuide.com password to anyone. If you do share your password or your personal information with others, remember that you are responsible for all actions taken in the name of your account. If you lose control of your password, you may lose substantial control over your personal information and may be subject to legally binding actions taken on your behalf. Therefore, if your password has been compromised for any reason, you should immediately notify Apartment Guide and change your password.

10. Security.

Your information (other than credit card information) is stored on our servers located in the United States. We treat data as an asset that must be protected and use many tools (encryption, passwords, physical security, etc.) to protect your personal information against unauthorized access and disclosure. However, third parties may unlawfully intercept or access transmissions or private communications, and other users may abuse or misuse your personal information that they collect from ApartmentGuide.com. Therefore, although we work very hard to protect your privacy, we do not promise, and you should not expect, that your personal information or private communications will always remain private.

11. Minors.

The Sites are intended solely for use by persons 13 years of age or older. If you are under the age of 13, you may not use the Sites or other services, or contribute any information to us.

12. Notice to California Residents.

If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information by us to third parties for the third parties’ direct marketing purposes. To make such a request, please send an email to privacy@rentpath.com.

13. General.

We may amend this Privacy Policy at any time by posting the amended terms on ApartmentGuide.com. Amended terms take effect upon acceptance for new users and 10 days after they are posted on ApartmentGuide.com for all other users. Your continued use of the Sites constitutes acceptance of any new terms.

14. Questions.

Questions regarding this policy should be directed to the following address:

Attn: General Counsel

RentPath, LLC

950 East Paces Ferry Road NE

Suite 2600

Atlanta, GA 30326

or via email to privacy@rentpath.com.

Last updated Aug 14, 2018.